Regional Sales Manager - Ophthalmic Lenses - North UK

Regional Sales Manager – North, UK. Zest Optical are currently looking to recruit a Regional Sales Manager on behalf of a global leader in the optical industry.

The purpose of this role is to strengthen regional leadership and drive sales growth across the Northern region. The Regional Sales Manager will play a key role in the continuous development and motivation of the sales team to deliver performance in line with business expectations. As RSM, you will ensure all objectives are achieved with a strong customer-centric approach.

Regional Sales Manager - Role 

• Take overall responsibility for developing sales within key regional accounts.
• Ensure the Regional Sales Team meets turnover (£) and profitability targets set by the business.
• Identify and secure new business opportunities through a targeted “Battleplan” approach.
• Develop existing customer relationships and improve performance in underperforming areas to ensure brand distribution reaches desired levels.
• Monitor and report on the performance of the BDMs to highlight successes and identify areas for improvement, implementing corrective actions where required.
• Collaborate with the Marketing Department to create and execute innovative promotional campaigns that support profitable brand growth.
• Work closely with members of the Key Accounts team to support multiple retailers and ensure sales initiatives are implemented successfully for maximum business impact.
• Increase product distribution with existing customers and within underperforming regions.
• Identify, approach, and develop new customers and distribution routes to drive market share.
• Represent the business at regional meetings, industry events, and trade shows where appropriate.
  

Regional Sales Manager – Requirements

• Proven experience managing and leading a team of sales professionals within the optical industry.
• A track record of successfully developing and implementing new concepts and ideas resulting in measurable growth and achievement of targets.
• Demonstrated success in achieving ambitious sales targets through effective leadership and motivation of a field-based team.
• Extensive field sales experience, with significant time spent in a senior or regional sales management position.
• Strong commercial acumen with the ability to analyse data and make strategic decisions.
• Excellent communication, presentation, and relationship-building skills.
• A proactive and adaptable approach with a passion for delivering results.

Regional Sales Manager – Salary & Benefits

• Base salary between £60,000–£65,000 (dependent on experience).
• Bonus scheme based on performance.
• Company car (or car allowance) and a range of additional benefits including pension, healthcare, and product discounts.
• Excellent opportunities for career progression within a global, market-leading organisation.

To avoid missing out on this exciting opportunity, please click on the Apply Now link below.

Contact: Alex Grimes
Email: alex.grimes@zestbusinessgroup.com
Telephone: 0114 238 1727